CREATIVE WORK OF TYLER R. SWOFFORD
The goal of my design work is to convey meaning, feeling, and identity through the use of image and/or type. My work is clean and minimal with emphases on form, color, content, placement, and their juxtaposition. Through the application of design theory, history, and empirical best practices, my process identifies the salient qualities of raw, complex subject matter and translates them into refined, easy-to-understand visual communication that resonates with the target audience.
The Northern California Chronicles
Volume 1 | Books I • II • III
The Madisonville Meteor
130th Anniversary